Agritourism for a Green Future: An Ecological, Economic, and Social Perspective

In this context, the article provides a systematic analysis of the functions of agritourism in terms of its contribution to a green economy. The purpose of this study is to provide the rationale behind the potential of agritourism from the perspective of income diversity, resource efficiency, preservation of culture, and promotion of social inclusion in rural areas. This analysis is framed within the scope of the green economy paradigm. The analysis of empirical and conceptual sources shows that agritourism, by creating integration between agriculture and tourism, creates conditions for maintaining added value at the local level, activating family businesses and women's entrepreneurship, and protecting biodiversity and landscapes. At the same time, agritourism is a development model that strengthens urban-rural relations, promotes ecological behavior, and expands the functional content of rural areas. Consequently, it is necessary to evaluate agritourism not as a separate tourism initiative but as an integral part of the green transition, regional development, and sustainable rural policy. In the Azerbaijani context, the cluster approach to regions and liberated territories is of particular importance.