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Migration and Women's Entrepreneurship: Cultural Adaptation Strategies in the Integration of Migrant Women into the Host Country Economy

Gulnisa Mustafayeva, Ayaz Ibrahimli, Ahmet Yağmur Ersoy

Abstract

The feminization of global migration flows in recent decades has made migrant women's entrepreneurship a new and dynamic phenomenon in the economic landscape of host countries. However, the existing literature has mainly examined this phenomenon in the context of economic necessity, leaving its socio-cultural integration function and psychological mechanisms in the background. This study analyzes the problem of “Double Disadvantage” – the intersection of ethnicity and gender – faced by migrant women and the cultural adaptation (acculturation) strategies they employ to overcome these barriers. The theoretical framework of the study synthesizes Kloosterman’s “Mixed Embeddedness” theory with Snellman and Solal’s “Stigma of Incompetence” and Huang et al.’s “Psychological Capital” (PsyCap). A systematic literature review shows that migrant women use ethnic resources to overcome the “liability of foreignness” and institutional discrimination, but full integration requires high resilience and cultural flexibility. The study proves that entrepreneurship is not just a source of income, but also a strategic tool for migrant women to gain social legitimacy in the host society and resolve role conflicts.

Keywords

Migrant women's entrepreneurship, Cultural adaptation (Acculturation), Double disadvantage, Stigma of incompetence, Psychological capital, Mixed weaving.